Bangkok Showroom at Coterie

DITP Leads 20 Thai Designers to Coterie New York, Showcasing Thai Fashion on the Global Stage During NYFW

The Department of International Trade Promotion (DITP) is set to elevate 20 premier Thai fashion brands onto the international stage at the prestigious Coterie Fashion Trade Show. Exhibiting under the "Bangkok Showroom" pavilion, the showcase will take place from September 9–11, 2026, at the Javits Center in New York City, perfectly aligning with the high-profile New York Fashion Week (NYFW).

To amplify the global presence of Thai designers, DITP has collaborated with two world-class fashion visionaries: renowned fashion photographer Petros Kouiouris and leading stylist Fani Polychroniou. Together, they have curated a stunning visual campaign in a Modern Eclectic style, set against the iconic backdrop of New York City. The campaign features the premiere of a concept video titled "Kaleidoscope," which beautifully illustrates the fusion of diverse cultures with the distinct identities of Thai designers—proving that Thai fashion seamlessly integrates into the global fashion community.

The 20 curated Thai brands feature 4 headline designers who will be showcasing their collections on the NYFW runways: Landmee, KH Editions, Collector Project, and Tarmafia.

Landmee

KH Editions

Collector Project

Tarmafia

Joining them are 16 high-potential, emerging brands handpicked by DITP: GOOD AFTER NINE, ZANPU, I.V.Y, Maison Wonder Anatomie, BLACKSUGAR, ANURUQ, TANDT, FRANK WEENEGGSINN, TEEMA RUCKSAJIT, Sanēa, ADOR.N ADORN, CASO, AVALON, CHOKAS, Space Eyewear, and Maya Atelier.

Photographer Petros Kouiouris and leading stylist Fani Polychroniou

Discover and support the creative power of Thai fashion at Booth No.5767, Javits Center, NYC, from September 9–11, 2026.